When a complete set of personally identifiable information (PII) is sold on the Internet, it’s all a criminal needs to steal an identity. And research from Armor Defense has shown that the cost to steal that identity is only thirty to forty dollars.
A “fullz ” (i.e.: full set of personal information) for a U.S. consumer contains a person’s full name, birth date, Social Security number, address, phone number, driver’s license number, and mother’s maiden name. For an extra ten to twenty-five dollars, sellers will add an individual’s credit card data, bank account data, bank security questions and answers, employer, or other critical information.
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